Where we are storing website data against unique ID’s as this data is processed in a way that does not identify you as an individual this data will be kept indefinitely for historical reporting purposes.
Call tracking and recordings are kept for no longer than 6 months and for the live chat service we will collect any personal information that you provide as part of the live chat will be stored for up to 6 months to enable us to fulfil your enquiry.
We will hold your personal data for 6 months if you have submitted a request for information e.g. test drive or brochure for any Mazda products or services, in order to fulfil the request and will hold this data for a further 4 years from the original date of the request in order to continue to communicate Mazda products and services, where consent is provided.
If your relationship changes and you become a Mazda owner, we will hold your personal data for as long as you own a Mazda car and up to 7 years from when we are aware that you no longer own your car to ensure we are able to deal with any queries you may have on your Mazda or to support any legal claims process. We may hold this data for a longer period, if we are legally required to do so.